Applications (apps) are software designed to run on a smartphone, computer, tablet or other electronic devices. Apps have a design intended for a specific function and often don’t require internet access, which can be a big advantage.

Apps usually store their data locally on mobile devices, unlike websites that generally use web servers. For this reason, data retrieval happens swiftly in mobile apps. Apps can further save users’ time by storing their preferences and taking proactive actions on users’ behalf.

Most apps relate to a business or service and organisations may use an app to:

  • Operate more efficiently
  • File documents
  • Communicate with stakeholders
  • Extend their customer base
  • Offer easier access to products, services and information to the customer
  • Enable employees to perform business functions outside of the office
  • Employ brand advocacy and awareness
  • Provide customer service
  • Manage inventory
  • Share content and workplace updates
  • Provide increased value to customers

Chapman Consulting develop apps for businesses and would be happy to discuss whether an app is the best solution for your particular business needs.