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  • Kate Paton

    Why marketing strategies are essential for construction companies

    In the construction industry, the significance of marketing is severely overlooked. Most companies see marketing as just a sales promotion and do not…

    Remmy Ddungu

    CMA Awards 2018

    Chapman Consulting are proud to be finalists for the ‘Small Agency of the Year’ award at the Construction Marketing Awards 2018! Being voted…

    Why you need a PR crisis management plan

    No matter how stringent you are on site, accidents can still happen. But how prepared are you to deal with a crisis? Sure,…

    Hannah Shepherd

    Majority of B2B marketers utilise programmatic advertising

    Digital advertising has enabled B2B marketers to reach new audiences, but the sheer scope of the online world could make this incredibly time-consuming.…

    Hannah Shepherd

    Live event increasingly important to B2B marketers

    Digital marketing has brought plenty of benefits, providing businesses with more opportunities to engage with their customers and reach a wider audience. But…

    Sarah Chapman
    Sarah Chapman

    Make sales and marketing alignment a priority

    According to research by Hubspot, misalignment between marketing and sales costs a staggering $1 trillion a year, as a result of decreased sales…

    Sarah Chapman

    How is AI transforming B2B marketing?

    All B2B marketers want to improve the effectiveness of their campaigns, improve their targeting and help grow their business. But could AI help…

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